Digital Media Solutions is a holding company. Through its subsidiaries, Co. is a provider of technology enabled digital performance advertising solutions connecting consumers and advertisers. Co. has organized its operations into three reportable segments: Brand Direct, Marketplace and Technology Solutions. The Brand Direct reportable segment consists of services delivered against an advertiser's brand, while the Marketplace reportable segment is made up of services delivered directly against the DMS brand. In the Technology Solutions reportable segment, services provided by DMS include software services and digital media services that are managed on behalf of the customer. The DMS average annual return since 2018 is shown above.
The Average Annual Return on the DMS average annual return since 2018 page and across the coverage universe of our site,
is a measure of the annualized return over the past ten years (or specified start date) for a given investment
(up to the end of prior trading session recorded). Arguably, choosing ten years for a measurement
period is on the one hand completely arbitrary, but on the other hand provides a sufficiently long window
to capture long-term trends.
Thus, researching Average Annual Returns is good practice for investors — whether DMS average annual return since 2018 or other benchmarks/peers
— and when doing so it is also important to factor in dividends, because a financial instrument's annualized return is
more than just the change in price if that instrument pays a dividend or coupon. Our website aims to empower investors
by performing the DMS average annual return calculation with any dividends reinvested as applicable (on ex-dates).
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