The Trade Desk is a technology company that focuses on advertising. Through Co.'s self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices, such as computers, mobile devices, and connected TV. Co.'s platform's integrations with main inventory, publisher, and data partners provides ad buyers reach and decisioning capabilities, and its enterprise application programming interfaces enable its clients to develop the platform. The TTD average annual return since 2016 is shown above.
The Average Annual Return on the TTD average annual return since 2016 page and across the coverage universe of our site,
is a measure of the annualized return over the past ten years (or specified start date) for a given investment
(up to the end of prior trading session recorded). Arguably, choosing ten years for a measurement
period is on the one hand completely arbitrary, but on the other hand provides a sufficiently long window
to capture long-term trends.
Thus, researching Average Annual Returns is good practice for investors — whether TTD average annual return since 2016 or other benchmarks/peers
— and when doing so it is also important to factor in dividends, because a financial instrument's annualized return is
more than just the change in price if that instrument pays a dividend or coupon. Our website aims to empower investors
by performing the TTD average annual return calculation with any dividends reinvested as applicable (on ex-dates).
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