Intuit helps consumers and small businesses by delivering financial management, compliance, and marketing products and services. Co.'s segments are: Small Business and Self-Employed, which serves small businesses and the self-employed, and the accounting personnel who assist and advise them; Consumer, which serves consumers and includes do-it-yourself and assisted TurboTax income tax preparation products and services sold in the U.S. and Canada; Credit Karma, which serves consumers with a personal finance platform that provides personalized recommendations of credit card, home, auto, and personal loan, and insurance products; and ProTax, which serves accountants in the U.S. and Canada. The INTU stock yearly return is shown above.
The yearly return on the INTU stock yearly return page and across the coverage universe of our site,
is a measure of the annual return over the calendar year 2023 for the given stock.
When performing this calculation it is important to factor in dividends, because a financial instrument's annual return is
more than just the change in price if that instrument pays a dividend or coupon.
One way to factor dividends into the return is simply to count them as cash — we don't do
that here. Instead, our website aims to empower investors
by performing the INTU annual return calculation with any dividends reinvested as applicable (on ex-dates).
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