lululemon athletica is a designer, distributor, and retailer of athletic apparel and accessories. Co.'s athletic apparel and accessories are marketed under the lululemon brand. Co. provides a line of apparel and accessories for women and men. Co.'s apparel assortment includes items such as pants, shorts, tops, and jackets designed for a healthy lifestyle including athletic activities such as yoga, running, training, and most other sweaty pursuits. Co. also provides fitness-related accessories. Co. primarily conducts its business through two channels: company-operated stores and direct to consumer. The LULU stock yearly return is shown above.
The yearly return on the LULU stock yearly return page and across the coverage universe of our site,
is a measure of the annual return over the calendar year 2015 for the given stock.
When performing this calculation it is important to factor in dividends, because a financial instrument's annual return is
more than just the change in price if that instrument pays a dividend or coupon.
One way to factor dividends into the return is simply to count them as cash — we don't do
that here. Instead, our website aims to empower investors
by performing the LULU annual return calculation with any dividends reinvested as applicable (on ex-dates).
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