Outbrain is a recommendation platform powering the open web. Co.'s platform provides personalized recommendations that appear as links to content, advertisements and videos on media owner's online properties. Co. generates sales from marketers through user engagements with promoted recommendations that Co. delivers across a variety of third-party media owner's properties. Co. pays traffic acquisition costs to its media owner partners on whose digital properties the recommendations are shown. The OB stock yearly return is shown above.
The yearly return on the OB stock yearly return page and across the coverage universe of our site,
is a measure of the annual return over the calendar year 2023 for the given stock.
When performing this calculation it is important to factor in dividends, because a financial instrument's annual return is
more than just the change in price if that instrument pays a dividend or coupon.
One way to factor dividends into the return is simply to count them as cash — we don't do
that here. Instead, our website aims to empower investors
by performing the OB annual return calculation with any dividends reinvested as applicable (on ex-dates).
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