Roku is engaged in the provision of TV streaming platform for users, content publishers and advertisers. Co. operates in two reportable segments: platform, which Co. sells digital advertising and related services, content distribution services, subscription and transaction revenue shares, Premium Subscriptions, billing services, sale of branded channel buttons on remote controls and licensing arrangements with service operators and TV brands; player, which Co. sells the majority of its players and audio products through retail distribution channels in the U.S., including brick and mortar and online retailers, as well as through its website. The ROKU stock yearly return is shown above.
The yearly return on the ROKU stock yearly return page and across the coverage universe of our site,
is a measure of the annual return over the calendar year 2021 for the given stock.
When performing this calculation it is important to factor in dividends, because a financial instrument's annual return is
more than just the change in price if that instrument pays a dividend or coupon.
One way to factor dividends into the return is simply to count them as cash — we don't do
that here. Instead, our website aims to empower investors
by performing the ROKU annual return calculation with any dividends reinvested as applicable (on ex-dates).
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