Shutterfly is a retailer and manufacturing platform for personalized products and communications. Co.'s reportable segments are Shutterfly Consumer, Lifetouch, and Shutterfly Business Solutions (SBS). Shutterfly Consumer and Lifetouch help consumers capture, preserve, and share life's important moments through professional and personal photography, and personalized products. The Shutterfly brand brings photos to life in photo books, gifts, home decor, and cards and stationery. Lifetouch is a school photography, serves families through portrait studios and other partnerships. SBS delivers digital printing services that enable customer engagement through personalized communications. The SFLY average annual return 10 years is shown above.
The Average Annual Return on the SFLY average annual return 10 years page and across the coverage universe of our site,
is a measure of the annualized return over the past ten years (or specified start date) for a given investment
(up to the end of prior trading session recorded). Arguably, choosing ten years for a measurement
period is on the one hand completely arbitrary, but on the other hand provides a sufficiently long window
to capture long-term trends.
Thus, researching Average Annual Returns is good practice for investors — whether SFLY average annual return 10 years or other benchmarks/peers
— and when doing so it is also important to factor in dividends, because a financial instrument's annualized return is
more than just the change in price if that instrument pays a dividend or coupon. Our website aims to empower investors
by performing the SFLY average annual return calculation with any dividends reinvested as applicable (on ex-dates).
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Video: Don't Forget Dividends in Average Annual Return!
